Veronica Dietz was kicked out at 17, pregnant and alone by 18, and built a thriving digital agency by 41. This is her story of survival, healing, and reinvention.
What happens when a woman turns a childhood of emotional neglect, a teen pregnancy, and a violent relationship into the foundation for a thriving business? Veronica Dietz, founder of Tyche Digital Agency, joins Erica Pasvar to share the unfiltered story of how she went from being the eldest daughter raising her siblings, to a homeless 17-year-old, to a single teen mom, to the confident entrepreneur and brand strategist she is today at 41 years old.
In this raw and vulnerable conversation, Veronica opens up about growing up as the family's emotional regulator, being forced out of her home weeks before her 18th birthday, discovering she was six months pregnant with no support system, and surviving a violent relationship that ultimately became the turning point toward freedom. She also shares her adult ADHD diagnosis, her path to self-regulation and nervous system healing, and how she built Tyche Digital Agency from nothing into a business that now helps founders and visionaries scale through identity-led marketing strategy.
This episode is a powerful listen for women in their 40s, single mothers, trauma survivors, women entrepreneurs, and anyone who has ever felt like their circumstances disqualified them from the life they wanted.
You'll hear:
What emotional neglect looked like growing up as the eldest daughter in a chaotic household
How Veronica self-regulated as a child, including coping mechanisms that lasted into her teens
Being forced out of her family's home weeks before turning 18
Discovering a pregnancy at six months, with no support and nowhere to go
Becoming a single teen mother and building stability from scratch
Surviving infidelity, betrayal, and a violent relationship that led to a concussion
Receiving an adult ADHD diagnosis and what that clarity meant for her healing
Why she walked away from a stable job to start Tyche Digital Agency
How her business evolved from hands-on service work into advisory and strategy work for founders
Her approach to identity-led marketing, intentional ad spend, and why she turns away the wrong clients
Her advice for any woman who feels blocked by her age or her past
"Age will not limit me. It refines me."
"I have lived enough life to lead without ego."
Whether you're rebuilding after trauma, starting a business later in life, or just need to hear that your story isn't over, this conversation is proof that your hardest chapters can become your greatest qualifications.
Connect with Veronica Dietz:
Book a consultation
Connect with Erica
Email // Facebook // Instagram // Linkedin // YouTube
Join the More Than Your Age FB group!
Are you curious to learn the piano or want your kid to try it out before spending so much money on individual lessons? My son is loving this program! He’s been playing for a few months and I cannot tell you how INCREDIBLE his skills are this early. I’m impressed. Take a look here!
So many of you want to improve your skills, take a new class, or improve your own abilities at work. Master Class has so many classes to get you to where you want to go. Check it out!
Interested in learning a new language??? It’s not too late! Check out either program with Babbel or Rosetta Stone! Don’t let another day go by without learning that new language!
Intro and Exit Music written and performed by Daniel Ging.
Erica Pasvar is the host of More Than Your Age, where she highlights stories of resilience, reinvention, and wisdom that comes from lived experience.
Veronica Dietz is the founder of Tyche Digital Agency, known for helping business owners scale through identity-led strategy, websites, funnels, SEO, automations, and growth systems.If you need proof that your past does not disqualify your future, this one is for you.
