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The First Customer - How To Spot Winning Founders with Bo Motlagh and Frank Shultz

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In this episode, I was lucky enough to interview Bo Motlagh and Frank Shultz, co-founders of United Effects Ventures.

Bo shares how his upbringing in a family of business owners instilled an early work ethic, while Frank reflects on lessons learned from growing up with an entrepreneurial father and bootstrapping his own companies. Together, they discuss the origins of United Effects Ventures, the pivots that shaped their business model, and how a simple question about purpose led them to co-found a venture studio designed to create startups for other startups.

Bo and Frank also dive into the challenges and opportunities of building B2B and enterprise software businesses in Philadelphia. They explore the gaps in venture funding, the unique dynamics of the local tech ecosystem, and the importance of aligning founders with the right investors and support systems. They also reveal how United Effects Ventures operates as a for-profit entity that invests capital, provides services, and builds deep relationships with founders, all while nurturing a thriving startup community in a city that has often struggled to support technically focused ventures.

Tune in for a masterclass on building relationships, business ecosystems, and impactful ventures with Bo and Frank in this episode of The First Customer!


Guest Info:
United Effects Ventures
https://ue.ventures/


Bo Motlagh's LinkedIn
https://www.linkedin.com/in/bmotlagh/

Frank Shultz' LinkedIn
https://www.linkedin.com/in/frankshultz/



Connect with Jay on LinkedIn
https://www.linkedin.com/in/jayaigner/
The First Customer Youtube Channel
https://www.youtube.com/@thefirstcustomerpodcast
The First Customer podcast website
https://www.firstcustomerpodcast.com
Follow The First Customer on LinkedIn
http://www.linkedin.com/company/the-first-customer-podcast/

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