Episode 5: Is your company really your baby? How to avoid toxic attachment.

In this 15-minute episode, I will provide you with two tools you can use today to prevent one of the most common biases that can cause a first-time founder/CEO to fail. The cause? Unhealthy identity-level attachment to your company. This includes attachment to your role in the company, the company’s mission, and the public perception of the brand. Minutes from now, you will have a roadmap for maintaining healthy attachments at each stage of the company and a game-changing mindset that can adopt right away.