John Horn has worked on over 1000 Google Ad accounts and is here to give us the low down. 

Here's what we cover: 

  • Why Performance Max is king - but only with guardrails. 
  • How Standard shopping still has a place. 
  • What Google Demand Gen Campaigns are, and why they are the new frontier.

Plus we discuss how 3rd Party Attribution can sometimes be more of a hindrance than a help.

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Jessie Healy. Innehållet i podden är skapat av Jessie Healy och inte av, eller tillsammans med, Poddtoppen.