Avsnitt Episode 5 - Creating a culture and brand in a B2B that measurably grows the business - with Peter Elgar of HPS Solutions The B2B Brand and Demand Podcast Spela Dela
Peter Elgar is a highly experienced and talented marketing leader. In this episode, Peter and I discuss: - Balancing brand building with lead generation - How to develop a great relationship with the sales department - Proving the value of brand to execs - How to create a culture that impacts brand - and much more! Enjoy the episode! Rss Apple Podcaster →
