Running an Art Business: Pricing Art & Instagram with Lucy Camp

A year ago, Lucy Camp was painting before work and on weekends, quietly wondering if a full-time creative career was even an option. Now she’s full-time, fresh off her first in-person show, and prepping for a solo show with Ann Irwin Gallery this December. In this episode, Lucy walks us through what finally made her take the leap: a strong gut instinct, a viral trial reel that hit a million views, and a friend's simple question, “You know you can just be an artist, right?”

We talk about her sustainable Instagram approach for artists, including posting short Reels of final touches every morning, and why trial reels can be so hit or miss. Lucy shares how she found her unique artistic style by following the thread from high school mark-making to oil sticks, line drawings, and joyful, colorful tablescapes. She also discusses the practical side of managing a creative business: cleaning up your Instagram, overcoming the fear of shipping large paintings, and the psychology of setting art prices like a professional (and why starting too low is a hard hole to dig out of). Lucy also reveals the very real storage problem that comes with slow-drying materials like oil sticks.

Plus, hear what Lucy learned from standing in her booth at the Loyola Art Show, meeting her ideal clients, and hearing collectors describe her work as "joyful" and "hopeful." If you’ve ever felt like you need to research something to death before you’re allowed to start, this one’s for you. Give yourself the room to grow, and you’ll grow into it.

https://www.lucycampart.com/ https://www.instagram.com/lucycamp.art/ 

Subscribe to the Substack: https://hayleypricewhite.substack.com/  

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.