Kyle and Michael welcome fitness entrepreneur Emily Samuel. Emily shares her journey from training celebrities to launching the Booty Box, tackling manufacturing challenges, partnering with Fringe Sport, and highlighting the untapped potential of female-focused fitness products.
Follow BootyBox on IG: https://www.instagram.com/bootyboxplatform/
Follow Emily on IG: https://www.instagram.com/emilyy_fitness/👉🏼 👉🏼
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00:00 - Intro & Catching Up
03:00 - Optimizing Home Gym Setups
07:00 - Gym Equipment Talk: Attachments & Monolifts
12:30 - The Business of Assembly Videos
14:30 - Home Gym Con 2025 VIP Experience
16:30 - Special Guest: Emily Samuel Joins the Podcast
29:00 - The Booty Box: From DIY to Market Success
34:00 - Social Media Strategy for Fitness Brands
42:00 - Why Women’s Fitness is an Untapped Market in Home Gyms
48:00 - Will Emily Attend Home Gym Con?
54:00 - Future Innovations: Booty Box 2.0 and More
1:01:00 - Home Gym Community & Closing Thoughts
Michael on IG: https://www.instagram.com/nicelikemike__/
Kyle on IG: https://www.instagram.com/kaizendiygym
Michael on YouTube: youtube.com/@nicelikemike
Kyle on YouTube: youtube.com/@KaizenDIYGym
