"Marketing automation is simply taking the manual processes of your marketing and giving those tasks over to technology." ~ Kronda Adair
In this episode of The Widest Net Podcast, Pam welcomes Kronda Adair, the founder of Karvel Digital and a marketing automation expert for service-based businesses. Starting with small-scale web development, Kronda discovered her passion for digital marketing and now helps clients maximize their email marketing content and streamline their sales processes.
Certified in marketing automation services, she emphasizes the importance of keeping automation human and adaptable, particularly during challenging times. Her expertise and practical approach to automation make her a valuable resource for businesses seeking to enhance their marketing strategies.
Here's what you can expect from this episode:
Discover steps to building a predictable sales pipeline with marketing automation
Learn how the art of writing effective email welcome sequences can engage and convert your audience
Is there power in utilizing AI in your digital marketing strategies
How to construct a reliable and predictable sales pipeline using advanced automation techniques
Learn the secrets to choosing the right tech stack for marketing automation that suits your service-based business
Remember we all need each other - life and work is better together.
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