What do people say about you when you're not in the room?
How are they introducing you, summing up your work, your professionalism, your brand? Now imagine you had control over that.
Because here's the reality: you already have a brand. You're building it whether you like it or not, and right now it's either working for you or quietly costing you.
Maz Farrelly has spent 30 years creating and articulating some of the biggest names and biggest shows on television. The producer behind Big Brother, The X Factor, Celebrity Apprentice, Q&A: Maz is back on the podcast to hand you the exact strategies she's used to make the most famous brands and people unforgettable.
You could leave your brand to chance and risk being misunderstood. Or, you could take control and build a brand people buy.
00:00 The sentence people say when you're not in the room
02:50 Maz's brand framework: know who you are, know what they want
03:34 Stop selling, start being bought
06:08 The man who wore white every day
07:31 Say it until other people say it for you
09:53 What's your "white coat"?
10:28 Your one line is harder than your wedding vows
13:02 The room full of CEOs who wrote her off
14:52 The reframe: your brand is about them, not you
18:14 Speak backwards: how to find your oddity
22:44 Inside the room with the most famous people on earth
24:09 Why Trump didn't waste energy on her, and why it's smart
26:32 How to work with Maz
Watch the full interview with Maz: https://youtu.be/SB4TALfDVpw?si=qKrCZ2qOh1_5oR4w
Find Maz at: https://www.mazspeaksglobal.com/
Connect with Maz on LinkedIn: https://www.linkedin.com/in/maz-speaks/
Download Maz's Speaker Kit: https://www.mazspeaksglobal.com/#speakerkit
View the branding model: https://performanceintelligence.com/wp-content/uploads/2026/07/Personal-Branding-Model.png
Why You Should Book Maz: https://www.linkedin.com/in/maz-speaks/details/recommendations/?detailScreenTabIndex=0
Use Code "PQPODCAST10" to get 10% off your Lumo Coffee order:https://lumocoffee.com/
Interested in sharing your story? Email Producer Shannon at support@performanceintelligence.com today with your story and contact details.
Learn more about Andrew and Performance Intelligence: https://performanceintelligence.com/
Find out more about Andrew's Keynotes : https://performanceintelligence.com/keynotes/
Follow Andrew May: https://www.instagram.com/andrewmay/
Watch the Performance Intelligence Podcast on Youtube: https://www.youtube.com/@performanceintelligencepodcast
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