Show notes:
This week, I'm joined by Georgina Rose, founder of Georgina Rose Events, creator of The Secret Society of Brides podcast, author, content creator and one of the wedding industry's biggest advocates for TikTok marketing.
If you've ever wondered whether it's too late to start creating content, whether TikTok is worth your time, or how to build a business that creates multiple income streams, this episode is for you.
Georgina shares her unconventional journey into the wedding industry, from leaving university after three months to growing a business that now delivers over 100 weddings a year with the support of her team.
We dive into the viral Newlyweds Podcast moment that put her in front of millions of people, why she believes success isn't luck, and how strategic marketing decisions can completely transform your business.
Georgie's TikTok
Georgie's Instagram
Secret Society of Brides Instagram
Time stamps:
00:07 - Introduction to Wedding Marketing
04:48 - The Journey to Wedding Planning
14:06 - The Power of Personality in Social Media Marketing
36:22 - Starting a Podcast: The Journey Begins
42:55 - Navigating Business Partnerships
49:19 - Navigating TikTok: The Good, The Bad, and The Business
Mentioned in this episode:
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