GWM's NZ Growth: How It Happened. What's Next?

GWM is growing quickly in New Zealand. But how did the brand get here, and what's next?

In this EV Quest interview, I talk with Cameron Thomas, Country Manager of GWM New Zealand, to find out what's behind the brand's growth and where GWM is heading in the NZ market.

We talk about GWM's changing position in New Zealand, the strategy behind its growing range of vehicles and how the brand plans to build on its momentum.

Cameron also discusses GWM's approach to the New Zealand market and its ambitions to become more locally focused as the business continues to grow.
In this interview:
• How GWM has grown in New Zealand
• What's driving the brand's momentum
• GWM's strategy for the NZ market
• Its expanding vehicle range and different powertrains
• Becoming more local in New Zealand
• What GWM wants to achieve next
• What's coming for NZ customers  

So, how big can GWM become in New Zealand?