Growth sounds exciting until you're the one living through it. This week, Reed and Mark share what it's been like navigating their first week without an admin, bringing on support from others, and learning to trust people you don't know in the business. They also discuss why client relationships matter more than ever, the rollout of a new photo delivery system, and why slower seasons are often the best time to focus on sales instead of waiting for the phone to ring.
It's time to start thinking about PMRE 2026! Go to pmreconference.com for all the details on PMRE 2026, which is November 17-19th at Palms Resort & Casino in Las Vegas. The Photography and Media for Real Estate conference will be better than ever this year! Upmarket is proud to be the official podcast of PMRE!
Upmarket Pod is once again, beyond excited to partner with iGUIDE to bring you our exclusive Road to PMRE 2026 series of Upmarket episodes. SWEEPSTAKES ALERT - iGUIDE and their Tour to PMRE is giving away THREE (!!!!!!) ALL-EXPENSES PAID TRIPS TO PMRE 2026!!!!! That's right, the next lucky winner will be drawn in August and one in September to win a PMRE ticket, travel and accommodation, all compliments of the fine folks at iGUIDE. To enter, all you need to do is follow @go_iguide and @upmarketpod on Instagram. Then, go to goiguide.com/pmre and enter your email address and you'll be entered in the drawing.
NOTE If you have already bought a ticket and/or booked travel to PMRE and win the sweepstakes, iGUIDE will reimburse you for money spent.
Follow the pod on Instagram at @upmarketpod.
The Presenting Sponsor of Upmarket is AutoHDR, helping real estate media professionals deliver high-quality edited photos faster and more efficiently. As a special offer for Upmarket listeners, get one month of free photo editing with your purchase. To learn more and claim the offer, visit autohdr.com/upmarket.
Another amazing sponsor is iGUIDE, which helps real estate professionals capture spaces fast and with industry-leading accuracy. Their PLANIX Pro camera delivers trusted measurements, with no subscriptions and priced per project. Options like iGUIDE Instant provide a clean 3D tour and interactive floor plan in minutes, starting at $7.99. Learn more at goiguide.com or @go_iguide.
Another sponsor is HDPhotoHub, the all-in-one platform for ordering, scheduling, and delivering complete marketing kits, from video reels to print. With pay-per-listing pricing, transparent terms, and industry-leading integrations, HDPhotoHub helps you build the workflow you actually want. Visit HDPhotoHub.com and use code Upmarket to get your first 15 full deliveries free.
Another amazing sponsor of Upmarket is SecondFloor, the fastest way to create a finished floor plan. It's so fast that you can deliver the finished floor plan while you are still on-site! Not only that, but you can get UNLIMITED floor plans for one low monthly fee. We love SecondFloor and you can go to secondfloorapp.com/upmarket and any new subscriber will get a one-month free trial.
Our Action Items are sponsored by PixlCRM, where you can scale your real estate photography business through automation. It's an all-in-one business and marketing platform that complements your current delivery app. If you go to pixlcrm.com/upmarket you can get a 30-day risk-free trial!
