Latino Voters Could Shape the Midterms: Turnout and Changing Party Trends

Chuck Rocha takes over the podcast today to talk about new polling, strategy, and midterm news. He is joined by Michael Frias, CEO of data analytics firm Catalist who gives his insight on voter trends and strategies for the upcoming elections.

In This Episode: 

• Voter anxiety continues to lead voters away from Republicans in the midterms
• Trump announces he will be spending >$130 million on midterm elections
• Gina Hinojosa running close race with three term incumbent Governor Abbott in Texas
• Polls show Latinos going back to Dems while Latino voter turnout is up in Midterm primaries
• Erosion in Trump support from younger voters & younger voters of color 
• Key to upcoming elections: persuasion - targeting young, infrequent voters

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Recorded September 16, 2026

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Referenced in This Episode

• NYT - Trump Plans Blitz of $138 Million and Counting to Save Midterm Republicans: https://www.nytimes.com/2026/09/15/us/politics/trump-maga-inc-midterm-spending.html 
• KXAN Austin - New poll shows Hinojosa ahead of Abbott for first time, Talarico leads Paxton: https://www.kxan.com/news/texas-politics/new-poll-shows-hinojosa-ahead-of-abbott-for-first-time-talarico-leads-paxton/ 
• NYT - Democrats Gain Edge as Trump Drags Down G.O.P., New Poll Finds: https://www.nytimes.com/2026/09/15/us/politics/trump-midterm-election-poll.html 

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