I’m so excited to share that today’s episode is all about kicking off our next big event—the Memberships What's Working Now Summit! Honestly, one of the biggest struggles I hear about with virtual summits is just that overwhelming feeling of not knowing where to start once you get inside. You sign up with the best intentions, but then face this huge list of sessions, and it’s so easy to just never get around to it. I completely get it. I’ve been there myself!


So this time, we wanted to do things differently. We sorted all 38 sessions for the week into three really clear buckets, and it is so much more straightforward this way. If you’re stuck getting new members in the door, you go right to “Filling the Room”—sessions focused on funnels, collaborations, and offers to reach new people. If people are joining but then quietly disappearing, head straight for “Why Would They Stay?” which is packed with onboarding, support, and engagement strategies that help keep your members past that crucial first month. And for those of you that feel like your backend tech and systems are just barely held together, “Running It Smart” is where you’ll find the behind-the-scenes sessions that help your membership run smoother as it grows. You can go right to the spot that matches where you’re stuck instead of scrolling endlessly hoping something jumps out at you.


The summit is all online, totally free, and you get access to every session for the whole week—no daily time limits, no worrying about missing out because of your schedule. It’s super flexible: you can watch what you want, whenever you can fit it in. And let’s be honest, sometimes it’s hard to actually jump in, even when you’re all signed up—that’s not a character flaw, it’s often just about the structure. That’s why we’ve made it simple and really doable this time.


Plus, there’s a private Facebook group where we’ll be hosting watch parties, games, fun prizes, and lots of engagement. The speakers will be hanging out all week long too, so you can pop in and ask your questions. There are even prizes for showing up and being engaged, so it’s definitely worth diving in!


And if you want a bit more support, there’s an optional Action Advantage Pass that gives you extra guidance and resources throughout the week and the following week. This summit is our third Memberships What's Working Now event—and our fourth summit in the past two years—and every round, we make it even better.


If you haven’t registered yet, do it now! Just go to whatsworkingnowsummit.com—it takes 30 seconds and then you’ll get details on how to join the Facebook group. This episode is intentionally short because my one big ask is that you come join us for this once-a-year summit. I can’t wait to welcome you—I’d love to see you inside and hear what you think of everything we’ve put together!

(c) 2026 Sandra De Freitas | SandraDeFreitas.com | All Rights Reserved

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