If you've ever hit a point where you just want to burn it all down, this episode is going to feel like someone finally understands what you've been experiencing. I walk you through what's really happening during the luteal phase when your business suddenly feels heavy, frustrating, or completely out of alignment. I share why that urge to quit, burn it down, or disappear isn't random or dramatic, but often a powerful signal pointing to deeper structural issues in your business and the way it's currently relying on you.
I also coach you through how to navigate those intense days without making impulsive decisions you might regret later. We explore how hormones amplify what's already there, how burnout and over-functioning show up in sneaky ways, and how to start building a business that doesn't collapse every 30 days. If you've ever questioned yourself, your capacity, or your business during this phase, this episode will help you separate truth from temporary emotion and start making more supportive, sustainable shifts.
Topics Covered in this Episode:
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2:10 - Why the urge to "burn it all down" isn't actually the problem
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4:25 - The hidden business structure issue most women overlook
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6:40 - What your luteal phase is trying to reveal to you
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9:15 - The difference between intuition and hormonal amplification
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11:30 - Signs your business is relying too heavily on you
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13:50 - How burnout quietly builds across your cycle
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16:05 - A simple way to respond instead of react in the moment
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18:20 - The long-term shift that changes everything
If this episode hits home, don't just listen and move on. Save it, come back to it during your next luteal phase, and start noticing what patterns are repeating for you. Then take one small step toward building a business that actually supports you through every phase, not just the easy ones.
Resources Mentioned:
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