Title: How to Beat the #1 Agent in Your Area Every Time
Host: Michael J. Maher
Guest: Christina Ward
Description: What does it take to build a real estate business that consistently closes approximately 100 transactions a year through relationships and referrals?
In this episode of the Referrals Podcast, Michael J. Maher sits down with Christina Ward, a top-producing real estate broker and leader of Christina & Company at Keller Williams Realty Boise.
Christina shares how she entered real estate at just 22 years old, built her business during the Great Recession, and used coaching, consistency, and a willingness to follow proven systems to create long-term success. She explains how her team stays connected to a database of nearly 7,000 people through weekly emails, meaningful community content, client success stories, and three major annual events.
You'll also hear how Christina's systems help her team deliver a consistent client experience while still allowing them to go above and beyond when a client needs extra support. Christina shares powerful stories of generosity, including her team's annual home makeover and the life-changing support they provided to a homeless high school wrestler pursuing a college scholarship.
This conversation is a reminder that becoming the most referred professional in your community is not about doing everything at once. It begins with choosing one meaningful strategy, implementing it consistently, and building a business rooted in authenticity, trust, service, and generosity.
(7L) Referral Strategies:
* Communication Plan
* Events
* Success Stories
* DISC
* Support causes that bring purpose to your team
Special Offer: Ready to build a business based on relationships, referrals, and generosity? Learn the proven strategies from Michael J. Maher's bestselling book, *The Seven Levels of Communication*, and discover how to become the most referred professional in your community at ReferralMasteryAcademy.com.