We break down XP Hero by Supercent: an idle RPG built on the same Alien Invasion core as Butcher Hero, but with far better onboarding and vastly more ads.
They walk the deep feature set (a growing hero, monetized cargo capacity and return tickets, boss raids that force you to upgrade a whole team, Legend of Slime-style blessings, gacha chests from the Habby template, a PvP intrusion system, an endless tower, and map-spawning chests), the ad monetization (Felix's counted 47 rewarded placements, an interstitial on a 60-90 second cooldown tied to rewarded views, 53% ad revenue versus Butcher Hero's 32%, landing ~$85K/day in ads on possibly-undercounted DAU — so plausibly $200K and maybe $400K/day total),
Then the UA masterclass: Supercent runs a fake-out "no ads / idle lumber / tower-defense" playable that has nothing to do with the game,
This is genius, not lazy, because 4X originally stole those concepts from idle RPGs - so Supercent, having finally built the actual idle RPG everyone's been imitating, is just stealing it back. ~1,300 creatives in three days (700 new), heavy AI, AppLovin + Mintegral led, all channels running.
⏱️ TIMESTAMPS
00:00 XP Hero — Butcher Hero with better onboarding (and way more ads)
04:00 The monetized-cargo mechanic and forced backtracking
06:00 The interstitial-every-60-seconds cooldown trick
08:10 The deep feature set — boss raids, blessings, gacha, tower
14:00 47 rewarded placements — Felix reads the whole list
18:45 The numbers — 53% ad revenue, ~$200-400K/day
22:45 The "no ads" lie and the fake-out playable
27:00 Stealing 4X creatives back — the UA masterclass
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This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-3bckldvr8-8PXvzciMWdheOzED9hq0SA
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Matej Lancaric
User Acquisition & Creatives Consultant
https://lancaric.me
Felix Braberg
Ad monetization consultant
https://www.felixbraberg.com
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
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