You know that feeling when you finally get clarity on something you've been struggling with or ruminating on for a long time? It feels amazing for about five minutes.
And then you realize clarity doesn't actually end the hard part. It just starts a new one: figuring out what comes next—specifically what changes, what stays, and what gets cut.
This week, I'm working through what my rethought business actually looks like in practice (listen to episode 189 first if you want to hear the origin story!).
This episode picks up where last week left off, digging into my done-for-you services and my DIY products. I'm covering a what's getting an overhaul, what I'm ready to let go of, and how just a simple reframe changes my offers.
I'm also briefly talking about where AI fits into all of this (though I think there's a longer episode coming out on this topic!), and why the thing my clients are really paying for was never the words on the page.
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EPISODE 190.
Read the show notes and view the full transcript here: Coming soon!
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Here's the info on your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.
When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.
Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about my intensive options or just book a strategy session to get started right away
• Visit my website to learn more about my business, services, and products
