She Built Gen Z's Favorite Fine Jewelry Brand

Real Fine Studio founder Eliza O’Connor is on the Female Founder World podcast with Jasmine Garnsworthy! Eliza started selling custom jewelry in 2021 through Instagram DM, and now has built her heirloom jewelry company, Real Fine Studio, to be a favorite of celebs like Sydney Sweeney and Scarlett Johansson, has collaborated with brands like Goop and Heaven Mayhem, and is bringing in millions of dollars in revenue. Eliza shares the way her brand has been able to find virality and product-market-fit, on both TikTok and Instagram, how her team has helped her scale, and the BTS on some of her amazing collaborations.

LINKS

Get 25% OFF your first VistaPrint order using the code FFW25 at checkout: https://www.vistaprint.com

Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com

Become a Business Bestie subscriber: bestie.femalefounderworld.com

Check out Eliza’s business: https://realfinestudio.com

Jasmine’s business coach recommendation: http://beboldgroup.co