On this episode of the Perfect Cents Podcast, host Alex Becerra sits down with Shawn Kahan, co-owner of Yellow Brick Group and co-founder of the 'Our Street Night Market'. Shawn takes us through his incredible journey—from hustling t-shirts out of his car trunk at 17 after getting kicked out of school, to designing for NBA icons like DeMarcus Cousins, to building a multi-faceted creative agency in the heart of Sacramento.
We'll dive into the origin of the 'Our Street Night Market', detailing how an event planned for a few hundred people unexpectedly drew over 11,000 attendees, inspired by his Asian and Hawaiian heritage and night market trips to Taiwan. He also honors the legacy of late developer Ali Youssefi, reflecting on the cultural impact of the Warehouse Artist Lofts (WAL), and offers profound advice for creative entrepreneurs on self-awareness, personal storytelling, and community building.
Disclaimer: This podcast is for educational purposes and does not constitute financial, tax, or legal advice. SAFE is federally insured by NCUA and is an equal housing opportunity lender.
Community & Local Favorites:
Hanai Shave Ice
Camellia Coffee Roasters
Instagram - @camelliacoffeeroasters
Majka Pizzeria
Instagram - @majkabakes
Southside Super
Instagram - @southsidesuper
Sacramento Little Saigon
To check out the resources highlighted in this episode visit the links below.
For more information about the upcoming Our Street Night Market visit: Our Street Night Market
Instagram - @ourstreetmarket
For more information about Yellow Brick Group visit: https://ybgroup.us/
Instagram - @yellowbrickgroup
To learn more about SAFE Credit Union products and services visit: https://www.safecu.org/
To register for an upcoming Financial Wellness webinar visit: https://www.safecu.org/community/events
To read the latest edition of SAFE's Beyond Everyday Banking blog visit: https://blog.safecu.org/
To contact the podcast team, email Podcast@safecu.org
To watch this episode in video-format and access more financial education tips, subscribe to the SAFE Credit Union YouTube channel: https://www.youtube.com/@SAFECreditUnionCA
