197: This massive Google update changes how social media managers should be thinking about content

Google just gave social media a search engine upgrade. And most people haven't clocked what it actually means for them.

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→ What the Google Platform Properties update actually is, and the specific thing it means you can now do for your clients

→ The three things worth auditing across your accounts and your clients' this week

→ How to turn this into a specific, measurable service line you can put on your next proposal

Get more information on the Google update here

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