Ten years ago, the LWDG was bringing in about two hundred pounds a month and felt more like a nice idea than a business. This week marks ten years of the LWDG and ten years of Claire Denyer's Family Dog Services, so to celebrate, Claire turns the tables and interviews Jo in a business blind date. They talk about the exact moments it stopped feeling like a hobby (a national award for one of them, a very muddy fall on her bottom for the other), the bit of the job they still find hardest, how training has changed over a decade, and where they hope to be in another ten years. It's funny, it's honest, and it's the story behind the brand you've been part of.

Thanks for being here.


If this episode gave you something, a laugh, a lightbulb, or just the feeling that someone gets it, that's exactly why we make it.

📚 Not sure where to start with your gundog training? Grab the LWDG Gundog Progress Gap Map. Work out where you exactly where you are and what to work on next, no more guessing needed.

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