Lessons from Cvent CONNECT: What the Best Event Marketers Are Doing Now

If you’re an event professional, you’ve probably heard of Cvent CONNECT. It’s the annual conference where event pros come together to explore what’s next for the industry.

In this episode, the Splash team attends for the first time and shares their experience. Hayley Pellizzon, Perry Piep, and Haley Kaplan talk about what they learned, the moments that stood out, and the ideas they are taking back to their work. From tech tours to customer stories, hear their honest takeaways from CONNECT 2025.

Tune in to learn:

• How one big event can fuel your content and growth strategy all year long
• Why immersive product experiences create lasting impact
• The role  preparation plays  in building unforgettable events

Episode outline:

(00:00) Meet the Splash Team

(02:23) Maximizing your events for engagement 

(05:01) Cvent’s product demos and tech tours

(08:42) Insights from fellow marketers

(11:15) Key learnings from CONNECT 2025

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