How to get booked on podcasts (even if you’re brand new)

Visibility is a must in business. Without it, you can’t grow an audience, and without an audience, you’ll have no clients.

One of the best ways to be more visible is to get booked on podcasts. That lets you take advantage of the community someone else has built around your topic, so you can show up as the expert you are.

Getting interviewed on podcasts is something we talk about often in the Six-Figure Systems community, and the most common question I hear is, “How do I find shows to pitch?”

You can hire a podcast booking agency who will charge you thousands of dollars for a few interviews. You can work through a community matching platform and fill your days talking to new podcasters with few listeners.

Or you can take the advice of today’s guest, and get creative. With a 90% success rate on his interview pitches, the results speak for themselves.

And if you’d prefer the video version, you’ll find it on my YouTube channel.

What you’ll learn in this episode:

• How to uncover the one thing that makes you the perfect guest for any show
• How to find the “vested audiences” who need your input
• The power of being invisible (there’s a method to this madness, it turns out)
• Can any show be too small to bother with?
• Do you really need a speaker one sheet?
• Do you have to listen to the podcast before you make your pitch?

Resources mentioned:

• Find Dan Morris on Facebook
• Read Get Your Spark Back by Rachel Marie Martin
• Listen to Dan’s Tracing the Path podcast about pizza, cholera, and the Godfather
• Use Talkwalker to track media mentions
• Use Headliner to make the most of your podcast content
• Six-Figure Systems is my monthly business-building mentorship with self-study courses, hands-on support, and a welcoming community of course creators and coaches just like you. Take it for a test-drive for just $7.