What happens to your business when life requires you to step away?
In this episode of Marketing Espresso, I’m joined again by Michelle Broadbent to talk about something very relevant to me right now: preparing a business for a major life change.
With a baby on the way, I’ve had to look objectively at what happens when I’m no longer available for every meeting, decision or task. But this conversation goes well beyond maternity leave. The same principles apply if you’re planning a sabbatical, dealing with health issues, moving, taking extended leave or simply wanting to step out of the day-to-day and operate more like a CEO.
We talk about why an external deadline can expose the blind spots in your business, how to identify what genuinely relies on you and why documenting processes before you need them can reduce an enormous amount of mental load.
We also explore the financial side of stepping back, reshaping services, communicating clearly with clients and your team, and deciding what genuinely deserves to stay in your business.
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How to work with me: 1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders 3. Book me as a speaker or advisor for your organisation 4. Get me on your podcast
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