From Start-Up to Grown-Up
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120: Miro's Founder on Reinventing a 100-Million-User Company | Andrey Khusid, Founder of Miro

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What happens when you've already built a company used by more than 100 million people, and suddenly the world changes again?

In this episode, Alisa Cohn sits down with Andrey Khusid, Founder and CEO of Miro, to explore one of the biggest leadership challenges founders face: reinventing a successful company while it's still growing.

As AI transforms the way teams work, Andrey shares how Miro evolved from a digital whiteboard into a collaborative platform where humans and AI agents create together. He explains why founders must embrace "day one thinking," how to build startup energy inside a 1,600-person organization, and why many leaders struggle when shifting between founder mode and CEO mode.

The conversation dives deep into innovation, company culture, organizational transformation, leadership chemistry, experimentation, and what it really takes to stay relevant when technology changes faster than ever.

If you're a founder, CEO, executive, or entrepreneur navigating growth, change, or AI disruption, this episode offers a masterclass in adapting without losing your mission.

You’ll learn:

  • Why Andrey believes every company is now searching for product-market fit again
  • How AI is changing the future of collaboration and teamwork
  • What "day one thinking" means and why founders need it
  • The difference between experimentation in scaling versus reinvention
  • Why conviction matters more than consensus in zero-to-one innovation
  • How founders can communicate vision when they can't fully articulate it yet
  • The biggest mistake leaders make when trying to innovate inside large organizations
  • Why founder mode and CEO mode are both essential leadership skills
  • How AI is reshaping management, teams, and organizational design
  • The surprising reason culture becomes weaker as companies scale
  • Why entrepreneurial talent is becoming more valuable than specialized expertise
  • How to create startup energy inside an established business
  • The role of trust, feedback, and productive conflict in high-performing teams
  • Why leadership chemistry matters more than most executives realize
  • The mindset shift required to survive rapid technological disruption

We talk about:


00:00 How Miro evolved from a digital whiteboard to an AI-powered collaboration platform

04:00 Day One Thinking, AI disruption, and why every company must reinvent itself

06:00 Leading with conviction when the vision isn't fully formed yet

10:00 Finding product-market fit again inside a 1,600-person company

13:00 Founder Mode vs. CEO Mode and the leadership skills required for both

16:00 Learning faster, staying entrepreneurial, and adapting in the AI era

19:00 Culture Growth Trips, founder fit, and building a mission-driven company

24:00 Rebuilding startup energy, ownership, and accountability at scale

26:00 AI, organizational design, and the future of management

29:00 Leadership coaching, team chemistry, and creating a culture of trust

35:00 Why productive conflict beats politeness and how great teams challenge each other

42:00 The hardest lesson about company transformation and Andrey's advice for founders


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