In this episode of The Recursive Podcast, we sit down with Kilian Kaminski, the co-founder of Refurbed, the Vienna-based marketplace that has become a powerhouse in the European circular economy. Kilian shares insights from his transition from Amazon to entrepreneurship and the ongoing battle to establish refurbishment as a standardized global consumption category.
A former head of Amazon’s Certified Refurbished program in Germany, Kilian left the corporate giant to revolutionize how we consume. Today, Refurbed has surpassed €2 billion in sales, proving that "rethinking new" is not just a sustainable choice, but a massive business opportunity that sits at the intersection of consumer trust and environmental impact.
What we discussed in this episode:
♻️ The limitations of corporate sustainability and the origins of Refurbed’s marketplace model.
♻️ Overcoming the "chicken and egg" problem of acquiring sellers and building consumer trust in non-new products.
♻️ The critical need for standardized European legal definitions and quality criteria for refurbishment.
♻️ Cultural differences in consumption habits and the untapped "gold mine" of 600 million unused devices in European households.
♻️ The impact of the "Right to Repair" directive and the role of the European Refurbishment Association (EUREFAS) in policy lobbying.
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This episode was shot in Vienna, during CEE Forum 2026. Big thanks to wexelerate for hosting us in their hub, which was also the first home to Refurbed team as well. Make sure to check their website to learn more about other events they host and the community they are building 👉 https://wexelerate.com/
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🧠 This episode is a must-watch for entrepreneurs interested in marketplace dynamics, sustainability advocates, and anyone curious about how the "Right to Repair" legislation will impact the gadgets we use every day.
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