If you're using Claude like a search engine, you're using maybe 5% of what it can actually do. In this video, I'm showing you the exact way I set up Claude Cowork to run my multi-six-figure freelance business — and the three foundation steps that put you ahead of 99% of freelancers and solopreneurs still typing prompts into a chat box.
This is Layer 1 of the AI operating system I use across every part of my business.
By the end, you'll have:
✨ A proper understanding of what Claude Cowork actually is (and why it's different to ChatGPT or browser-based Claude)
✨ Cowork mode set up on your computer
✨ The Global Instructions file that makes Claude sound like YOU
✨ Projects + memory so Claude remembers your business, not a fresh start every time
✨ Why folder structure is the deciding factor between five-star AI output and mediocre copy-paste loops
xx
Ellen
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🎯 FREE BRAND VOICE INTERVIEW
The free tool to extract your voice with this detailed 30 minute interview and finally make Claude understand YOU:
https://www.ellenmackenzie.com/brand-voice-interview
🔗 //LINKS (ad affiliates) //
30% off the planning template I use with the code ELLENM30:
https://productivitymethod.com/ELLENM30
Camera:
https://geni.us/iPjpAt
Lens:
https://geni.us/kNkJOx
Full list of tools & software I use:
https://www.ellenmackenzie.com/tools
🤯 //FREE TRAINING SERIES//
0 to 7 figures: enter your social media manager era!
https://www.ellenmackenzie.com/private-podcast
💻 // WORK WITH ELLEN //
Join the Dishing up Digital School:
https://www.ellenmackenzie.com/Dishing-up-Digital-School
Join the high level mastermind:
https://www.ellenmackenzie.com/the-lfg-mastermind
SMM template bundle:
https://www.ellenmackenzie.com/offers/DwKaVUZd
Buy Ellen's book:
https://www.amazon.com.au/dp/0473664798
📲 // SOCIAL MEDIA //
Instagram:
https://www.instagram.com/ellenmackenziee
TikTok:
https://www.tiktok.com/@ellenmackenzieee
🌐 Ellen's business:
https://www.ellenmackenzie.com/
📧 Sponsorship enquiries:
team@dishingupdigital.com
