May the 4th, The Devil Wears Prada 2, and Mortal Kombat pre-sales

We're joined again by Lauren Greene, our expert in the UK, to look at the audiences across the world that have made The Devil Wears Prada 2 shine this past weekend. With a great deal to cover, and pre-sales for Mortal Kombat II and Billie Eilish - Hit Me Hard And Soft, this episode of Behind the Screens is packed with insights

Topics and times:

• May the 4th - 0:22
• Box office year-on-year comparison - 1:46
• Weekend box office overview - 2:14
• The Devil Wears Prada 2 impressions and reception - 4:24
• The Devil Wears Prada 2 box office breakdown - 5:35
• Women-led comedy audiences - 7:22
• The Devil Wears Prada 2 international box office insights - 8:10
• The Devil Wears Prada 2 audience insights - 9:44
• Records, production, and word of mouth opportunities - 13:51
• Mortal Kombat II previews and pre-sales comparisons - 16:15
• Mortal Kombat II pre-sales audience - 17:55
• Billie Eilish: Hit Me Hard And Soft pre-sales - 20:25
• The Sheep Detective - 26:41
• Next week - 27:29

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