This week we have Arthur Foliard on the pod! Arthur is the Executive Creative Director at Koto New York, where he leads a team and shapes brands through bold ideas, clear systems, and distinct visual worlds.
Though we do not talk about Instagram (we recorded this in May), Arthur describes the deliberate slow build of Koto New York into what it is today: a branding powerhouse (my words, not his). He tells us about their work for Bolt, Lyft, Tripadvisor, and Amazon. Their work is alive and distinct on a massive scale. They work on some of the biggest and best projects in the industry, and it is impressive what they’re able to do.
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