Simmi Areff wants one thing on the record first: he is a comedian. The podcast pioneer, the group head of audio and video, the man who produces Trevor Noah's podcast, all of it comes after the microphone.

In episode 140, Kojo Baffoe speaks to the comedian and podcaster who built South African podcasting before most people could define the word. From Ike's Bookshop in Durban and a father deeply entrenched in the ANC, through three degrees and a decade of radio programme managers who refused to put him on air, to the corridor in Montreal that changed everything.

We get into what actually makes someone a storyteller, why great audio forgives bad video, and why 80 listeners once generated 500 million rand. Then it goes quieter: losing his father in September, hearing him in the wind, and the safety net that lets him say no to anyone, a roof over his head and a hot plate of food. He is certain his moment has not arrived yet. He thinks it will arrive in London.

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