In this episode of The Industrial Real Estate Podcast, Chad Griffiths sits down with Brandon Glick, Managing Partner at the Chicago Moore Partners office, to talk about what it actually takes to build a career in industrial real estate brokerage — and what's changing fast.
Chad and Brandon cover what separates brokers who make it from those who don't, why boutique firms often outperform the big shops on national accounts, and how AI is already reshaping the way brokers prospect, research, and operate.
They also dig into LinkedIn, social media hesitancy, and why being uncomfortable is just part of the job.
Topics covered:
Breaking into CRE with no income and no clients
The "single throat to choke" approach to national account management
Why the 50/50 split model disincentivizes big-firm brokers
The three generations of brokers and their relationship with AI
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