Beverly Jackson, Vice President of Brand and Product Marketing at Zillow, joins Barbara & Americus to explain how the company’s two-sided marketplace, consumer-first philosophy, and campaigns like “Someday Starts Today” leverage data, AI-driven tools, and brand storytelling to reduce uncertainty, build trust, and modernize the home buying and renting experience.

Hosted on Acast. See acast.com/privacy for more information.

Podden och tillhörande omslagsbild på den här sidan tillhör The Wharton School. Innehållet i podden är skapat av The Wharton School och inte av, eller tillsammans med, Poddtoppen.