You set out to write a book. You worked your tush off (and probably still are)...but somewhere along the way, without anyone warning you, you also became an entrepreneur.
That's the part nobody talks about when it comes to authorship. And it's SUPER important to know what is ahead.
You can nail your idea, land the agent, even get the deal — and still hit publication day and think: okay, now what?
Who's actually going to buy this?
How do I build an audience around it?
How does this thing make me money beyond the advance?
And all those answers come back to your community. Your platform.
That's exactly what I'm digging into on this week's Bound + Determined pod. My guest is Lindsay Ratowsky, founder of Nicely Done — an agency that helps creative thinkers grow and monetize their platforms with integrity. Before starting Nicely Done, Lindsay spent over 15 years as the right hand to some of the best-known names in thought leadership, including co-founding Esther Perel Global Media, where she helped build a content and digital product ecosystem that generated hundreds of thousands of new subscribers and millions in revenue.
In other words: she's spent her whole career doing the thing most authors don't realize they need until it's too late — turning expertise into something sustainable.
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