Mike Die joins the show to share the journey that led him from New York graffiti artist to creator of the Rock Protectors toy line.
Growing up surrounded by He-Man, Battle Beasts, Transformers, and Ninja Turtles, Mike always dreamed of making toys. After years spent in graffiti, custom Dunnys, street art, and enamel pins, he eventually found his way back to action figures through 3D printing and character design.
Today, the Rock Protectors have become one of the most recognizable independent toy lines online, blending fantasy storytelling, retro toy influences, and modern creator culture into something completely unique.
We talk about:
Toy collecting in the 80s and 90s
Graffiti and street art
Kidrobot's impact on designer toys
Custom vinyl and resin figures
The enamel pin explosion
Building a toy universe from scratch
Selling independent action figures
Zolocon and toy conventions
Community in the toy world
Future graphic novel plans
A great conversation about creativity, persistence, and making the toys you wish existed.
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