How do you go “from zero to one”? In this episode, you’ll learn how Spotify managed to enter a market late: a market that was already dominated by a single player - our biggest competitor in music. This is the story of how we entered podcasts. Daniel Ek, Dawn Ostroff, and Sten Garmark shed light on the insights that led Spotify into the podcast arena. Tune in as we explore Spotify’s bet on podcasts, the shift to audio-first and four hard-won lessons in product strategy.
Podden och tillhörande omslagsbild på den här sidan tillhör Spotify. Innehållet i podden är skapat av Spotify och inte av, eller tillsammans med, Poddtoppen.
