Marketing Girly by Sky Society
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#218 Why Social Media Is Really About Storytelling with Cayla DeRegis, Senior Director, Social + Community @ Away

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Cayla DeRegis, Senior Director, Social + Community @ Away

☁️ Why the best brand content tells stories instead of selling products
☁️ The storytelling framework behind a product launch that sold out
☁️ Why Cayla rarely scrolls social media for creative inspiration
☁️ The one skill Cayla believes AI will never replace
☁️ How to write hooks that actually stop the scroll
☁️ How to break into marketing without a traditional marketing background

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