This Fall Season of The Higher Ed Marketer Podcast is proudly sponsored by NextGrad.

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Great enrollment leaders don't develop by accident. Somewhere along the way, someone invests in them, challenges them, and gives them an opportunity to grow.

After 40 years at Biola University, Greg Vaughan knows what it takes to develop the people who will lead enrollment teams into the future. Now leading NACCAP's Leadership Development for Enrollment Professionals (LDEP) program, Greg shares why ongoing coaching matters, how to recognize and retain promising talent, and why giving someone a chance to step beyond their comfort zone might be the most important investment a leader can make.

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What We Cover in This Episode

🔘Why professional development deserves as much attention as enrollment goals.

🔘How ongoing coaching helps employees grow beyond their daily responsibilities.

🔘The importance of developing leadership competencies and retaining top performers.

🔘Practical ways to invest in professional development with limited budgets.

🔘How NACCAP's LDEP program is preparing the next generation of enrollment leaders.

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Episode Highlights

03:29 - Why leaders need guidance at every stage of their careers

05:43 - The importance of investing in people, not just enrollment numbers

08:03 - The difference between managing employees and developing leaders

11:21 - Retaining top talent and embracing courageous leadership

15:35 - Making professional development part of everyday work

19:17 - Building leadership competencies on a limited budget

25:43 - Inside NACCAP's Leadership Development for Enrollment Professionals program

33:08 - Creating career-defining opportunities for emerging leaders

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NextGrad helps colleges and universities reach students where they already are, inside the high school itself. With a network of over 2,500 schools across North America, NextGrad puts your institution's message in front of future students every single day. Be the school they remember when it's time to decide.

Nextgrad.com, Where students see you first.

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The Higher Ed Marketer Podcast is powered by Caylor Solutions—your go-to partner for higher ed mission-fit marketing strategies, enrollment, AI expertise, and branding needs. 

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for The Higher Ed Marketer in your favorite podcast player.

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The Higher Ed Marketer Podcast is proud to be a part of The Higher Ed Marketer Podcast Network. 


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