On this episode of the IPhO Podcast, we’re featuring the winner of our 2025-2026 VIP Case Competition, the University of California, San Francisco (UCSF)!
We’re joined by Kat Gallison, third-year PharmD student; Maggie Khoury, third-year PharmD student; and Demi Anastasiadis, Lead, US Public Affairs & Patient Advocacy at Sanofi.
Kat, Maggie, and Demi discuss the role of patient advocacy in the pharmaceutical industry, including how collaboration with patients and key stakeholders can help address barriers to care and improve patient outcomes. Kat and Maggie also share their experiences in the VIP Case Competition, how it expanded their understanding of the pharmaceutical industry, and their perspectives on patient advocacy as a new functional area in the competition.
This episode pulls back the curtain on the VIP Case Competition, sharing insider information about Sanofi’s sponsorship, the UCSF team’s in-person presentation and visit to Sanofi’s offices, and their approach to identifying and addressing unmet patient needs. Listen now!
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