This week we chat with Rachael Westbrook, founder of the sustainable ski wear company EcoSki. Rachael launched EcoSki in 2020 - it’s a business with a clear mission: to give skiers better choices for obtaining their kit, limit unnecessary purchases (and waste) and keep mountain kit in circulation for longer.
As we discussed last week the impact we are having on our planet is ever prevalent, and certainly a huge topic to try and approach in a short podcast. But in the immediate future we strongly feel that educating ourselves and making significant and regular changes (whether big or small) to the way we live is key.
The ski and winter sports industry - and certainly the travel industry in general - is a tough one to work in and to claim to be ‘green’.
So that’s why we love to see change and incredible companies emerging such as EcoSki, who’s pledge is that there are many ways in which we can continue to do what we love whilst reducing the overall impact we have both socially and environmentally.
EcoSki’s mission is to help you find a way to ski cleaner, greener and kinder.
Here’s what you can expect from Eco Ski:
Raising awareness of the impact that our daily choices have on the environment
Seeking out the ski and outdoor brands that are operating more responsibly
Highlighting the skiwear and outdoor gear that is hardwearing, durable and/or uses more innovative, planet friendly materials
Championing the people and companies that are pioneering a more sustainable way of production
Helping make skiwear more accessible and affordable for all
Ensuring this kit is kept in circulation for longer via their repairs, pre-owned and rental departments
Providing end of life solutions for outdoor gear to reduce the amount sent to landfill
Communicating clearly and honestly with full transparency
Helping to raise funds, awareness and support for both local and environmental charities
Inspiring change in people through their love of the mountains
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eller tillsammans med, Poddtoppen.