This episode explores how customer experience directly impacts business growth and financial results. Camila Ferreira shares real stories, practical frameworks, and actionable advice for connecting customer satisfaction with ROI. Learn how to align teams, build trust, and turn feedback into measurable business value.
About the guest
Camila Ferreira is a global business strategist, international keynote speaker, and one of the most influential voices redefining Customer Experience as a growth engine. With over 20 years of executive leadership across Latin America, Europe, the United States, and the UAE, Camila has built a legacy of transforming companies from the inside out. She is the founder and CEO of Rise Up, co-author of Long Live CX, and the creator of the LimitLess framework, proving that when leadership, experience, and technology align, growth has no borders.
Relevant links
https://www.linkedin.com/in/camilaferreiraglobal/
https://www.instagram.com/camilaferreira_global/
https://www.camilaferreira.com/
https://www.youtube.com/@CamilaFerreira_Global
Key Take-Aways
- Trust drives long-term loyalty: Building trust from day one leads to retention, referrals, and business growth.
- Quality over quantity in customers: Focus on valuable customers, not just increasing the number of clients.
- Act on feedback, not just collect: Feedback is only useful if companies take action and communicate results.
Chapters
0:00 - Intro
0:35 - Career Background: Insights from Operations and Finance
2:07 - Mission to Translate Experience into Financial Success
3:11 - Bridging Customer Experience and Financial Metrics
5:16 - Building Trust: The Key to Customer Loyalty
10:06 - Transforming Customer Support into a Sales Driver
27:18 - Learning from Customer Feedback: Avoiding Common Pitfalls
31:23 - Golden Nugget: Choosing Courage Over Fear
32:14 - Conclusion
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About the host:
Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As an Associate Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation.
Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/
