Water is one of agriculture’s most critical inputs, but access to clean, reliable water is becoming increasingly complicated and expensive. Rising treatment and pumping costs, water quality concerns, changing regulations, and growing competition for available supplies are forcing farmers and ranchers to think differently about how water is treated, used, and reused.
In this episode of North American Ag Spotlight, Chrissy Wozniak speaks with Kevin Gast, Co-Founder, CEO and Chairman of VVater, about the company’s electricity-based approach to water treatment and what it could mean for agriculture.
Kevin explains how VVater’s Farady Reactor uses low-energy electric fields as part of a treatment system designed to address microorganisms and other contaminants without relying on the filters, membranes and chemical inputs commonly associated with traditional water treatment systems. He discusses where the technology could fit into irrigation, greenhouse production, livestock operations and agricultural water reuse.
The conversation also examines the economics. Kevin explains VVater’s approach to reducing ongoing treatment costs, recovering and reusing a greater percentage of available water, retrofitting existing infrastructure, and offering a Water-as-a-Service model that can reduce the upfront capital burden for qualifying operations.
Chrissy and Kevin also discuss competition for water from data centers and growing communities, why onsite water reuse could become increasingly important, and how alternative water sources could help reduce pressure on aquifers and other freshwater supplies.
Looking ahead, Kevin believes agriculture will increasingly need to treat water as a resource that can be cleaned, recovered and reused rather than used once and discharged. For farmers and ranchers, that could turn water treatment from another operating expense into a tool for protecting access to one of the farm’s most valuable inputs.
Learn more about VVater at VVater.com.
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