Nike and Palace have joined forces for a collaboration that has the streets talking. While the product drop grabbed the initial headlines, the creation of a South East London community hub has become the real story.
The VERSUS team breaks down why this is a true example of what good brand partnership in football looks like — exploring its social impact and what it means for both Nike and Palace.
We also unpack the growing discourse around Mary Earps ahead of her new book launch — and why some of the narratives surrounding it might be more harmful than they seem. Plus, we discuss how one strategic move from Erling Haaland has revealed a new side to his personality, and why it could inspire other players to follow suit.
The Future of Football is a podcast from VERSUS — bringing you closer to the people, stories, and ideas shaping the next era of the game.
Got something you want us to discuss? Email mailbag@versus.uk.com.
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