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Why Most Beauty Founders Ignore the One Person They Should Be Listening To With Annabel Hay

Dela

Interview with Annabel Hay

Annabel Hay is the Founder and CEO of CLUTCH Glue. After a flimsy piece of fashion tape caused her most embarrassing wardrobe malfunction at a nightclub back in 2017, Annabel dedicated the next four years of her life inventing and globally patenting the world’s first glue alternative. to fashion tape. 

After finding virality almost instantly, CLUTCH quickly became an international phenomenon, revolutionising the way we wear and enjoy our clothes. 

From being coined the best Shark Tank pitch of all time, to closing the world’s largest pre-seed capital raise for an FMCG company, and making the Forbes 30 Under 30 list in 2025, her philosophy for building CLUTCH has been shaped by transferable skills from her career as a construction manager, helping position her as one of the most practical founders in the space.

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