What happens when your core product works perfectly — but your customers still don't stick around?
Adam Price, CEO of Kinetic Comp, joins InsurTechTalk episode 155 to unpack one of the most honest startup pivot stories in InsurTech: how Kinetic went from a wearable device company to a $100M+ workers comp MGA powered by claims oversight software — and why that shift was driven entirely by listening to policyholders and brokers.In this episode:
Why wearables work great — but change management kills adoption
The real reason prevention tech struggles in mid-market workers' comp
How Kinetic transitioned from hardware to a software-based claims oversight platform
What "data fusion" actually means in practice (not just buzzwords)
The Nationwide Mutual partnership and what a full-stack carrier relationship really looks like
How to pitch an MGA to investors — and why the $6 trillion TAM slide won't cut it
AI in insurance: Kinetic's honest "5 or 6 out of 10" self-assessment
Tips for InsurTech founders building MGAs from scratch
Whether you're building in workers comp, launching an MGA, or trying to figure out where prevention tech fits in your product strategy — this one is packed with hard-won lessons.🔗 Learn more about Kinetic: https://kineticcomp.com/
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