How to Find Growth When Everyone Says There Is None | Rob Weston

What does it take to keep growing when the obvious growth levers stop working?
In this episode, we sit down with Rob Weston, Chief Commercial and Marketing Officer at Loop EarPlugs, whose career has taken him from Unilever and McKinsey to M&S, Samsung, Beauty Pie, Asda and now Loop Earplugs.
Rob shares the lessons he’s learned from moving between some of the world’s biggest companies and fast-growing businesses, including why “the grass is rarely greener, it’s a different shade of green” and why he’s always been drawn to change, reinvention and growth.
We also dive into how Loop grew from around €100 million to more than €225 million, the four-pillar strategy behind that growth, and how partnerships with McLaren, Coachella, Tomorrowland, Swarovski and Harry Styles helped build both demand and brand desire.