Why you don’t need to be “special” to build a freedom firm
The real skills that actually grow a business (hint: not accounting)
How AI is changing everything and why now is the best time to build
The hiring ladder and how to buy back your time step by step
The trap of chasing too many ideas (and how to stay focused)
Why most accountants are racing to the bottom… and how to avoid it
The shift to VFO and how to land higher-value clients
And a big one: You’re holding yourself back more than you think.
Not because of skill. But because of what you think other people might say.
This episode will get your head straight and your focus back where it needs to be.
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