The Power of Microcultures: Designing Culture and Purpose That Stick

In Season 10, Episode 4 of Design Nerds Anonymous, host Amanda Schneider zooms out from trust and talent to explore the deeper belief systems holding organizations together: culture and purpose. She’s joined by Ron Tite—author, speaker, founder of Church+State, and former stand-up comic turned award-winning creative director—who has helped global brands align what they believe with how they behave. Together, they unpack why so many organizations get purpose wrong, how short-term thinking erodes real growth, and what it takes to translate lofty ideas into behaviors people across generations can actually see, feel, and follow. 

Links Mentioned: 

• Grab your copy of Work for What's Next. 
• Sign up for ThinkLab’s Newsletter to keep up with industry trends.  
• Follow Amanda on LinkedIn for more workplace insights. 
• Book Amanda to speak  

This season of Design Nerds Anonymous is presented by Mannington Commercial, THE MART & NeoCon, and The Mav Group.

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