From small agency CEO to holding company agency CCO, RAPP's Troy Hitch has done a little bit of everything. In this 32-minute Ad Chatter, Troy talks with host Dan Goldgeier about:
The “Ego Epiphany” that good Creative Directors should have
What holding companies do well – and don’t do well
The musical Troy wrote for a casket maker client and an appreciation for “Bathtubs Over Broadway”
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