Today I want to talk about why your higher prices don't automatically need to mean stuffed offers - whether you're moving from £1k to £2.5k, £2.5k to £5k, £5k to £10k or anywhere beyond.
It's about the client you're solving the problem for, the transformation they're investing in, your positioning and, importantly, your confidence in your own expertise.
I'm sharing how my own core creative offer has gone from £1,800 in 2017 to £10–15k today without me handing over eight times as much work 😂, why I've absolutely fallen into the trap of overstuffing my offers in the past, and what I think we should be looking at instead when we want to move our pricing up.
If you’d like to hear more about the behind the scenes of my business, I’ve recorded a mini private podcast series called Six Months of Peaceful Bookings, where I take you behind the scenes of the period where I booked £60k of projects that filled 6 months of my calendar, in just 6 weeks.
And my group program, Booked Not Busy, where you can get booked up peacefully for 2–3 months using a strategic booking system and confident expert positioning that draws in the dreamiest, calmest projects, is opening soon!
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